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Jewelry SEO Case Studies

Jewelry SEO case studies from stores we have worked on. Every number is shown with its source and reporting period, and every claim can be traced to a report.

Beverly Diamonds: Google impressions tripled on contested diamond searches

23 collection pages rebuilt, carat-led sub-collections added and technical issues fixed. Google impressions went from 107K to 355K over 28 days (Google Search Console, February 2026 report). Read the Beverly Diamonds case

Karaters: SEO foundations for a lab-grown diamond wholesaler that also sells retail

Strategy, a metadata rewrite, a content plan with collection copy, and 404 remediation for a store serving both trade buyers and consumers (May to July 2025). Read the Karaters case

Gem Jewelers Co.: from 2K to 35K+ monthly visitors and $1M+ in online sales

A fine jewelry brand on Shopify with collection content, product pages, links and technical fixes delivered over two years. Read the Gem Jewelers case

Goldia: 31 ring searches moved into Google’s top 100

Collection architecture for a fine jewelry store. All 31 tracked ring and band terms reached Google’s top 100 (Goldia keyword report, December 2024). Read the Goldia case

Saints Gold: rebuilding an online gold store after a 41% organic drop

Sitemap and indexing cleanup, collection and product rebuilds, contextual links and Google Ads support. Recovery is in progress, so no results are claimed yet. Read the Saints Gold case

Want results like these for your store? Start with a free jewelry SEO audit.

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